Tired of Window Companies MISLEADING you about PRICE?
Replacement Windows & False Promises
If you’re in the market for new replacement windows, you’ve inevitably seen advertising claims for $189 windows. And while at first you may be thinking…wow, what a great price, that’s really inexpensive…what you’ll soon find out, is that there’s much more to the story. And I’m about to reveal it to you, right here, right now.
What’s happening…is that these window companies are using an impossibly low price to catch your attention.
Have you ever seen an ad on TV for a really nice car, at a price that seemed too good to be true? A price that made you say…whoa!…I can have THAT car for THAT low of a price.
Have you ever heard of someone going to the dealership looking for that deal, only to find out that there was “only one” of those models in stock, but the salesman would be happy to show them another car?
This is what’s known as “bait and switch” advertising.
The extremely low priced car was the bait. And when the person visited the car dealership, the model advertised was conveniently out of stock. But don’t worry…they’ll gladly show you another car while you’re there. The switch.
In the replacement window business, this type of advertising has become very popular. The bait? $189.00 for “any size” window. A price that is over $700 CHEAPER than the national average, according to the Cost vs. Value report published each year by Remodeling Magazine. Think about that.
So if the bait is an impossibly low price, what’s the switch? Here’s how it works.
Method 1: The salesman will tell you that the $189 model will take an extraordinary amount of time to be delivered and installed in your home. 12 weeks, perhaps even 16 weeks or longer. Therefore…the homeowner, who is interested and in need of new replacement windows, says: “I can’t wait 4 or 5 MONTHS for my project”. To which the salesman says: “Well, we do have other models that are manufactured and installed in less than 4 weeks. Would you like to hear about those?”
And as you’d expect…that other window is “just a bit more expensive”. You have effectively been baited, and then switched.
Method 2: You can in fact purchase the window for $189.00, BUT…additional options are extra. What options, you ask?
How about things such as a screen, or insulated Low E coatings or Argon gas. How about a charge to REMOVE the old windows from your property?
That’s right…some companies will charge you to haul away the old windows. If you don’t want to pay that charge? Well I guess they’ll just leave the old windows in your yard.
Can you imagine this?
And I mentioned charging extra for a SCREEN…remember. Let me tell you another secret…windows don’t COME without screens.
The only way a company could NOT give you a screen…is to remove it from the window BEFORE they came to your house. It is a trick…to charge a little extra.
And when you add up all these additional upcharges, that $189 price tag just got a LOT bigger.
Let’s think about this: What are the chances you’re going get a quality replacement window that insulates your home and makes it more quiet and attractive, installed by professional craftsman, and that carries a strong warranty…all for $189.00?
Instead of falling for bait and switch tactics, why not schedule a demonstration from
Window Depot USA.
We’ll provide you with a short presentation, designed to give you the replacement window education you need to make an informed decision for your family and for your home.
We’ll leave you with a price that is accurate & fair, with no hidden upcharges or fees.
You deserve better. Call Window Depot USA.
REPLACEMENT WINDOW REVIEWS:
SEE WHAT OUR HAPPY CUSTOMERS ARE SAYING
From the owners, consultant, office staff, and the professional installers we are very satisfied with our business with Window Depot of Richmond.
Michael (sales rep) was great to work with. Very personable & knowledgeable, he even came up with another window layout option I hadn’t thought of; what a nice change to deal with a through & proactive (not pushy in any way) sales rep. The installers were just as awesome.
We were very pleased with their commitment to excellence starting with the owner and working all the way through everyone in the company.
At Window Depot, we are committed to providing homeowners in Richmond and the surrounding areas with the very best combination of quality, performance, and affordability for their replacement windows, siding, and entry door projects.
We pride ourselves on providing expert product knowledge and honest advice in a comfortable, no-hassle environment. We are dedicated home improvement professionals who truly believe in delivering the ultimate in customer satisfaction.
Find out how we can help enhance your home’s interior comfort, add to its curb appeal, and maximize your energy savings. Call Window Depot today for a free in-home consultation and quote for your next home improvement project.
Frank & Laura Amory
YOUR Certified Renovation Advisors
Areas we Service:
Ashland, Bon Air, Charles City, Chesterfield, Glen Allen, Henrico, Highland Springs, Mechanicsville, Midlothian,Petersburg, Richmond, Tuckahoe, Varina, Chester, Colonial Heights, Hopewell, Hanover, Goochland, Sandston, Lake Side, New Kent
If you don’t see your city listed, call us today at 804-477-8830 and we’ll direct you to the nearest service location.